[Live In World]

Date: 1 January 1986
Published in: [unknown] (Portugal)
Written by:

The 1980s will certainly be remembered by generations to come, such as the decade of superconcerts and, above all, of generosity and mutual aid. The driver of that era was Bob Bobdof, lead singer of the Boomtown Rats, with the project “Do They Know It’s Christmas?” which brought together the greatest English artists in a register whose recipes were intended to help Africa’s trials. The response of the American artists did not delay, with the “USA For Africa” ​​movement, which recorded “We Are The World”, a true sales competition that reached the first place in the sales charts of all the countries in which it was marketed.

All this “snow float” that was formed would culminate with “Live Aid”, a super concert with a duration of 16 uninterrupted hours, held in two countries, Wembley and Philadelphia. About two and a half billion people saw this great show, either on site or at home, via television. Live Aid revenues exceeded £ 50 million that have been channeled to countries like Angola, Sudan and Ethiopia.
The mobilization of all the artists who participated in this gigantic concert was only to help the people of the Third World, just as the “Farm Aid” was intended to mitigate the effects of drought in the United States. Other initiatives of this kind would follow, such as “Hear’n’Aid”, by the heavy metal groups or “Run The World”.
1986 and the starting year for a new yute. This time it is not a question of lome in Africa, but of a problem common to developing countries: the fight against drug use, especially the so-called “hard drugs”. Among them, the one that makes the most victims and, undoubtedly, the heroine, a real nightmare of the great societies like the North American and British, or even of less developed countries like Portugal. To raise funds for drug addiction rehabilitation centers, some rock premieres joined together to record a single entitled “Live In World” at London’s Abbey Road studio. Alannah Currie and Tom Bailey (of the Thompson Twins), Nik Kershaw, Kim Wilde, Nick Heyward, Suggs (Madness), Holly Johnson (Frankie Goes To Hollywood), Sinitta, Hazel O’Connor, Hayley Mills and Robin Gibb were some of the artists that came together in the studio that was made famous by the Beatles in the 60s.

For posterity, the photos of the artists were on the same carpet used by the Beatles for the cover of their famous album. Since the launch of Abbey Road, the place has become a true Mecca for fans of the Liverpool group.
Through this single and the campaign started with it, the organizers hope to obtain more than a million pounds for drug addiction recovery centers even if it is necessary to use the Beatles’ fame.