You could debate about how appropriate the song is, but Etam in France have launched an ad campaign this month using Kim Wilde’s ‘Cambodia’ for their Christmas lingerie line.
According to their blurb: “Dive into the heart of a season full of magic with Etam. Lingerie with precious embroidery, chic pajamas to wear day and night and infinitely soft knits … Between dazzling gifts and sparkling holiday looks: get ready to shine!”
Etam is apparently the number one lingerie brand in France. You can watch the advert right here:
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